Learning how an online e-commerce platform can take your business communication to the next level takes just three minutes. Discover below what a web-to-print storefront can do for your company.
Create a library of print products
Web-to-print makes it easy to offer an up-to-date catalog of print products. New stationery, brochures, leaflets, catalogs, or displays are instantly available. It resolves the issue that 84% of marketers have already experienced: distributing outdated marketing materials because of slow or inaccurate internal supply chains.
Order print anytime and anywhere
Over 85% of the people with internet access have experience with online purchases. They increasingly expect the same tools to be available in their work environment. Web-to-print gives them those possibilities, regardless of their location or time zone.
Streamline the purchasing process
A web-to-print system improves end-to-end visibility by providing its users with a uniform way of ordering print and managing delivery. It reduces the number of people and steps that are involved in obtaining print material. The result is a shorter time from concept to marketplace.
Make it easy to customize print
An Online Editor enables users to design and edit their documents while maintaining brand guidelines. Occasional users will appreciate the easy-to-use forms that allow them to personalize cards, letterhead or posters. Power users will like the advanced editing capabilities for creating visually rich, multi-page publications.
Effortless repeat orders
Web-to-print users can see their purchase history and reorder print with just a few mouse clicks. They can even reorder personalized documents and make last-minute changes if needed. This saves time and avoids double data entry.
Implement an order approval cycle
You can configure that all orders have to be approved before they are forwarded to the print service provider. An e-mail can inform you about pending orders requiring approval. This allows you to monitor spending and validate the content of personalized documents.
Keep track of order fulfillment
Users can check the status of pending orders at any point in time. They get an e-mail confirmation of each order, a notification when it ships and the option to track delivery by services like UPS, FedEx or DHL. This avoids time-consuming phone calls and interruptions.
Keep track of inventory
33% of marketers surveyed by a CMO Council study had no form of inventory management and significantly more had no real-time access to inventory or utilization levels. An e-commerce platform enables you to keep track of your inventory of both print and non-print products.
Monitor costs
Administrators can view sales graphs online or export an Excel spreadsheet that provides data about all the orders for a specific time frame. This makes it easy to monitor the effective use of print.
Save time
An online print store reduces the number of people and steps that are involved in obtaining print material. The result is shorter time from concept to marketplace.
Intrigued?
Check out our Apogee StoreFront web-to-print solution