Agfa Appoints SMARTECH Business Systems as Exclusive Representative for Wide-Format Inkjet Printing Solutions in Australia

Oceania/South Pacific, 29 February 2024 – Agfa announces its partnership with SMARTECH Business Systems as the exclusive representative for Agfa’s wide-format inkjet printing solutions in Australia effective from March 1st, 2024.

SMARTECH Business Systems, with over 100 years of relative history in Australia, is an established global industry leader in print technology with a dominant presence across Asia Pacific with sales and service offices in all capital cities in Australia. Recognized by the Australian Business Council as an Employer of Choice in 2023, SMARTECH brings a wealth of experience and expertise to its collaboration with Agfa, further enhancing its reputation as a historic and trusted brand in the printing industry.

Phillip Burns, Sales Manager ASPAC at Agfa, expresses his enthusiasm for the collaboration, stating: “At Agfa, we’re dedicated to providing print service providers with innovative inkjet printing solutions that meet their evolving needs. By partnering with SMARTECH, we are confident that our customers in Australia will have unparalleled access to our wide-format printing portfolio. SMARTECH’s industry expertise and extensive presence across Australia make them the ideal partner. I look forward to working with them and developing our business together.”

Partnership: Philip Burns (left), ASPAC sales manager, Agfa; with Vincent Nair, CEO and president, Smartech

Vincent Nair, President & CEO of SMARTECH Business Systems, emphasizes the opportunity for growth: “We are excited to announce the extension of our portfolio and represent Agfa’s wide-format inkjet printing solution for the industrial market in Australia. This strategic partnership aligns with our mission to deliver cutting-edge technology to our customers. Together, we look forward to helping businesses across Australia achieve their goals. Customers can expect the highest level of quality and reliability that Agfa is known for, with the added benefit of SMARTECH’s excellent customer support and technical expertise, ensuring unparalleled experience.”

Agfa and SMARTECH Business Systems are committed to ensuring a smooth transition and providing customers with the tools and support they need to succeed in their printing endeavors.

For inquiries or additional information, customers can contact their Agfa representative or reach out to SMARTECH directly.

About SMARTECH Business Systems

SMARTECH BUSINESS SYSTEMS is a global industry leading channel partner for world class manufacturers in print, visual communications, mailing hardware and software solutions including postage meters, low and high-volume inserters & folders, e-commerce solutions including parcel lockers, digital solutions and e-services including bulk document scanning and print mail direct to customer solutions. The company serves Fortune 500 companies and SMEs across Australia, New Zealand, Asia Pacific and North America.

https://www.smartech-aust.com

For further details or media inquiries, please contact:

Agfa

Mike Horsten
Senior PR & Press Manager Agfa
+32 494 56 06 44
mike.horsten@agfa.com

Phillip Burns
Sales Manager ASPAC Agfa
+61 477 934 302
philip.burns@agfa.com

Smartech

Ximena Guzman
Head of Marketing & Communications, Asia Pacific.
+61 474 776 358
ximena.guzman@smartech-aust.com

Brett Wark
NSW Sales and National Product
Manager Sign & Display
+61 0423 602 234
brett.wark@smartech-aust.com