Agfa Graphics y XMPie unidos en la oferta de nuevas soluciones de software integradas para la impresión comercial.

El acuerdo tecnológico amplia :Apogee de Agfa Graphics, con “best-in-class” web-to-print y herramientas on-line de marketing

• Comunicado de prensa
• Mortsel, Belgica
• febrero 15, 2010

Agfa Graphics ha anunciado hoy un acuerdo tecnológico con XMPie, para ofrecer a los clientes :Apogee una solución integrada combinando :Apogee Portal y Prepress con herramientas extensibles de on-line marketing y web-to-print de XMPie. El acuerdo tecnológico permite a Agfa ofrecer el portafolio modular de productos web-to-print de XMPie, junto a las herramientas de pre-impresión y de gestión de proyectos de :Apogee. El resultado es una solución (lo mejor de los dos entornos), que ofrece las ventajas de una gestión y control total del trabajo, desde la creación hasta la entrega del producto final.

"Cuando dos tecnologías se encuentran, uno + uno hacen más que dos," ha dicho Alon Geva, Vice President, Business Development & Technology, XMPie Inc. "Estoy convencido que nuestro acuerdo con Agfa Graphics dará como resultado una solución única para satisfacer las exigencias de los clientes."

"Esta solución ofrece las ventajas que nuestros clientes comunes están buscando," ha añadido Bart De Pelsmaeker, director de Commercial Printing Software, Agfa Graphics. "Gracias a nuestra experiencia común, con una amplia gama de productos, podemos ofrecer a nuestros clientes una solución completamente integrada. Trabajos creados en XMPie, son transferidos a :Apogee Portal y Prepress para un tratamiento de producción automático de pruebas y planchas."
Las soluciones modulares on-line XMPie pueden incorporar módulos para la impresión de datos variables web-to-print, comunicaciones cross-media, análisis de marketing, portales de marketing, personalización de imágenes y representaciones gráficas de datos.

About XMPie

XMPie was founded with a vision to integrate the world of print and electronic media and make it easier for customers to create and produce personalized communications. With XMPie solutions, effective personalized communication becomes not only a high response rate proposition, but also a cost-effective business strategy with attractive ROI.

XMPie provides powerful, variable data publishing software that unites customer databases and creative content to help print service providers, marketing service firms, and small-to-medium sized businesses and enterprises, leverage customer data and create personalized, multiphase campaigns that use today's communication vehicles including print, web, e-mail, and mobile. XMPie is the only company offering such an extensive, and integrated product line to the dynamic publishing community. All XMPie products share underlying technologies, allowing a seamless collaboration and migration path as your needs grow.

XMPie employs state-of-the-art technologies, via powerful objects model using PostScript or PDF as the foundation. Such object oriented VDP computing technologies are critical for achieving non-compromising creative capabilities. With XMPie, highly creative works that desktop publishing enable can now be achieved in variable data publishing jobs. XMPie software solutions fully exploit the unique edge that "Object Oriented VDP" languages offer and opens the door to WYSIWYG variable data publishing.
Today as a growing software business unit of Xerox® Corporation, XMPie has taken another major step to integrate the world of publishing and marketing, providing more value-services to print providers and better measurement and ROI reporting capabilities to marketing executives.
XMPie was founded in 2000 by veterans and visionaries of Scitex and EFI who, prior to starting XMPie, made major contributions to the innovative analog and digital printing solutions those companies created.

XMPie is headquartered in New York with an R&D center in Israel and operations in the U.S., EMEA, Asia Pacific and Japan.